Summer Trends

As the summer months approach, many people are already making vacation plans and getting a head start on spring-cleaning lists. Penn State experts can speak to summer trends like travel, outdoor recreation, decluttering and the re-emergence of tick season -- and analyze what they say about consumer behavior and spending habits.

  • B. Derrick Taff

    Assistant Professor of Recreation, Park, and Tourism Management

    Sustainability & Environment, Business

  • Bing Pan

    Associate Professor of Commercial Recreation and Tourism

    Business

  • Amit Sharma

    Director of the Food Decisions Research Laboratory

    Health & Medicine, Agriculture, Business

  • Karen Winterich

    Professor of Marketing

    Sustainability & Environment, Business

  • Joyce Sakamoto

    Assistant Research Professor

    Agriculture

Last summer, more people took to the outdoors because of the coronavirus pandemic. What will this summer bring? Penn State faculty experts are also available to discuss these summer trends in the context of relaxing COVID-19 restrictions.

B. Derrick Taff

B. Derrick Taff

Assistant Professor of Recreation, Park, and Tourism Management

Expertise:

  • Sustainability & Environment
  • Business

Focus Areas:

  • Park and Tourism Management

Contact B. Derrick Taff with questions about: changing dynamics of outdoor recreation amid the pandemic, the demographic profiles of people doing outdoor activities, and the different kinds of activities people are participating in.

Bing  Pan

Bing Pan

Associate Professor of Commercial Recreation and Tourism

Expertise

  • Business

Focus Areas:

  • Park and Tourism Management
  • Data Analytics

Contact Bing Pan with questions about: big data in tourism, smart tourism, sustainable tourism, and international tourism trends as COVID-19 restrictions begin to relax.

Amit Sharma

Amit Sharma

Director of the Food Decisions Research Laboratory

Expertise:

  • Health & Medicine
  • Agriculture
  • Business

Focus Areas:

  • Food Science
  • Food Safety & Quality
  • Consumer Behavior

Contact Amit Sharma with questions about: the impact on restaurants re-hiring workers and increased travel on the tourism industry as states reduce COVID restrictions, and general questions about the cost-benefits, economics and ethics of food decision-making.

Karen Winterich

Karen Winterich

Professor of Marketing,
Frank and Mary Smeal Research Fellow

Expertise

  • Sustainability & Environment
  • Business

Focus Areas:

  • Marketing
  • Consumer Behavior

Contact Karen Winterich with questions about: how to spring clean more efficiently, the emotional connection attached to objects and how to let go of them, sustainability marketing, changing trends in consumer behavior, as well as online and in-person spending habits.

Joyce Sakamoto

Joyce Sakamoto

Assistant Research Professor

Expertise:

  • Agriculture

Focus Areas:

  • Entomology

Contact Joyce Sakamoto with questions about: how ticks and other arthropod microbes are spread and control strategies to mitigate this.

Need help finding an expert?

Penn State expertise spans far beyond those that we have currently featured on the site. Call us at 814-865-7517 or contact a member of the media relations staff

Go to top